The festive season is knocking on the door! Have you done all the preparations for holiday marketing? If the answer is no, then don’t worry because there is still some time left and we have got you covered. In this blog, we will look at some of the best holiday marketing ideas you can use to boost your sales and make significant profits at the end of this year.
The holiday season is the best time of the year which provides boundless opportunities for making revenues. The survey from the International Council of Shopping Centers (ICSC) revealed that 90 percent of adults want to make purchases related to the holiday season this year.
Whether you have an online store or a physical store serving in a particular location, the holiday season is when you can hike your sales up with some of the best holiday marketing ideas. Big events like Christmas, Boxing Day, New Year’s Eve, and Thanksgiving are when people spend their savings for the whole year.
On top of that, profits can also be uplifted through sales and deals, and how do you announce your holiday deals to your customers? Yes, through social media campaigns, therefore having a best holiday marketing checklist is essential.
Stay Organized and Schedule Your Content
The earlier you schedule your content for the holiday, the more you make out of it. It’s simple as that because if you don’t stay organized then you will have to make arrangements at the eleventh hour, which will not yield the results you expected and you may end up with a not-so-good holiday season. To make sure that doesn’t happen, stay on top of your content schedules for the holiday.
Keep your holiday marketing checklist ready. Tell your designers and content creators to work and gear up the content for your social media as early as possible. If you are working with a social media agency, then you have not got much to worry about as you can expect them to run effective holiday marketing campaigns for your business’s social media channels.
Make Content Relevant to the Event
The holiday season also allows you to add some colour to your social channels. Whether it’s Christmas or New Year, you can give a fancy touch to your social media posts. Work with your designer to craft unique ideas for holiday events. This is the phase that can give you an edge over your competitors as you can stand out with the help of unique ideas. The theme of your content should revolve around the event.
You can also make some changes to your website as well. You can use an event-based theme and give a small update to your website, header, Facebook cover, and other areas with similar colours and designs. This will increase brand awareness and you can expect more customers to approach. Remember that the best holiday marketing ideas for social are the ones that are relevant most relevant to the holiday events.
Be Ready for Rolling Out Deals
This is one of the best holiday marketing ideas that you can implement to get the most sales of the year. Give special deals and offers on holiday events and inform your customers as early as possible. Try to roll out announcement posts for offers and deals two or three weeks before the day you start the deals.
On holiday deals, it is not necessary to cut off 50% or 60% as the big brands do. You can work out a good strategy and figure out a good range in which you can offer deals. Even discounts as low as 10% to 15% can work.
Want to run a good holiday marketing campaign on your social media channels? Digitrix Media has got you covered! Get our top-notch social media marketing services and make great profits this season.